Chicken Nugget Warrior Style Guide

A crispy cartoon universe for web & social

Use this guide to keep Chicken Nugget Warrior and friends visually consistent across student projects.

Core cast

These are the main characters in the Snack Squad universe. Keep their personalities and silhouettes consistent so they’re instantly recognisable.

Chicken Nugget Warrior

Role: Overconfident hero
Vibe: Brave, slightly clueless, always dramatic

Quick idea: Charges into “epic battles” that are actually very small problems in the food court.

Chicken Nugget Warrior character
Path: /resources/-images/CNW Mascott 25.23.png

Dip

Role: Saucy strategist
Vibe: Clever, talkative, a bit messy

Quick idea: Always has a plan, and always gets distracted by new flavour ideas mid-sentence.

Dip dipping sauce sidekick
Path: -images/CNW Mascott2-Sidekick 25.23.png

Fry

Role: Crispy ninja
Vibe: Fast, dramatic, slightly salty

Quick idea: Treats every situation like an action movie trailer, even crossing the street.

Fry chips sidekick
Path: /resources/-images/CNW Logo Mascott2 Sidekick1 with Text 25.23.png

Sunny

Role: Soft serve support mage
Vibe: Sweet, chill, unbothered

Quick idea: Uses “soft serve magic” to calm everyone down when the drama gets too crunchy.

Sunny soft serve sundae sidekick
Path: /resources/-images/CNWP Mascott with text.png

Snack Squad group art

Use this group illustration as a hero image or banner where you want to introduce the whole squad together.

Dip, Fry and Sunny group illustration
Path: /resources/-images/CNW Logo Mascott3 Sidekicks with Text - names 25.23.png

Vibe & usage

Overall tone

Whimsical, friendly, snack-sized heroic. Think Saturday morning cartoons, internet meme energy, and fast-food mascots with a dash of kawaii.

Best use cases

Colour palette

Use these colours as your core palette. Keep backgrounds soft and characters high contrast so they pop.

Nugget Gold #F4B942
Fry’s body, warm highlights
Sauce Red #D94F30
Dip’s container, action accents
Sundae Cream #FFF8E7
Sunny’s swirl, light panels
Chocolate Drizzle #5C3B1E
Drizzles, outlines, dark text
Cone Brown #C78C5F
Sunny’s cup/cone, warm UI accents
Shadow Gray #4A4A4A
Shadows, outlines, body text
Background Beige #FDF1E3
Page background, panels

Typography

Fonts should feel bold, friendly, and readable. Avoid super-thin or overly formal typefaces.

Primary display font

Font: Luckiest Guy (Google Fonts) – for titles, character names, big headings.

Sample
CHICKEN NUGGET WARRIOR – SNACK SQUAD STYLE GUIDE

Secondary text font

Font: Baloo 2 (Google Fonts) – for body text, descriptions, UI labels.

Sample
Dip, Fry & Sunny are the Snack Squad, defending the food court from boring lunches.

Optional accent font

Font: Bangers or similar – for sound effects (e.g., “CRUNCH!”, “SPLAT!”, “SNACK ATTACK!”).

Sample
CRUNCH! SPLAT! SNACK ATTACK!

Illustration style rules

Linework

Use thick, clean outlines with slight rounded corners. Avoid sketchy or overly textured lines for main characters.

Shapes & proportions

Motion & posing

Characters should feel mid-action: waving, jumping, reacting. Avoid stiff “passport photo” poses where they just stand straight with no personality.

Backgrounds

Keep backgrounds soft and light (beige, cream) with minimal detail so the characters remain the focus. Simple shadows under characters are enough.

Social & meme usage

Suggested hashtags

Content ideas for students